Archive | September, 2015

Improving your Brand Image and Competitive Position

SRA Research Group has been conducting research in the healthcare industry for many years. By being forward thinking, innovative, and embracing change, we help all of our clients prosper and move ahead of the competition. This is one of a series of articles which discusses some of the things we have observed in our various […]

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Staying relevant in a changing environment

There are far too many examples of corporations who have lost touch with what their current and future customers want and need. As a result, they have seen their fortunes plummet and, in some cases, have been forced to declare bankruptcy. A textbook case is Blockbuster which, as the story goes, some 15 years ago, […]

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