Issue 5
August 2003

Client Spotlight

When to call, when to write, and when to sit down for a chat

Inventor of the focus group remembered

Selecting the right moderator

Survey sample size

The unrecruitables

Employee surveys

Jargon busters on the move

Fun Facts

The hole in the center of the donut is thanks to a young boy named Hanson Gregory. In 1847, he suggested to his mother that she put a hole in the middle of her "fried cakes" to ensure the cake was fully cooked in the middle.
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You burn more calories sleeping than you do watching TV.
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When you sneeze, all your bodily functions stop... even your heart.

 

 

Survey Question

To participate in our online survey question, click here.

 
 
Issue 5 - August 2003
 

Letter from CEO, Barbara L. Allan

“To hit the mark, aim above it.” Anonymous

Aiming above the mark has special significance to me, particularly since running the Disney Marathon -- yes, all 26.2 miles of it! I ran as part of a 200-member team from Palm Beach County to earn money for the Leukemia and Lymphoma Society.

I believe there are many similarities between that wonderful race and how we operate at SRA. We are a team that aims high to provide the best quality work and value for our clients. We’re committed to doing the pre-race work up front to ensure that project objectives and goals are met.

Marathon racing and business have their share of obstacles. But, where some might see an obstacle, the SRA team sees an opportunity for finding creative solutions for our clients.

Reaching the finish line, or “hitting the mark,” is a beautiful thing. It’s gratifying to know that because we aim high with our research objectives, we deliver results that help our clients grow and prosper.

 

  
 

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SRA Research Group, Inc.
1001 North U.S. Highway One, Suite 310
Jupiter, FL 33477
561.744.5662
561.575.7396 fax
www.sra-researchgroup.com

SRA Research Group is committed to developing superior quality, custom market research that provides public and private organizations with tactical tools, and information to maximize market potential.
©2003 by SRA Research Group, Inc. Duplication with credits only please. For a complimentary quote on a project e-mail ballan@sra-researchgroup.com or visit www.sra-researchgroup.com. Click here to send this newsletter to a colleague. Click here to Unsubscribe. Newsletter maintained by The Chameleon.